In the Digital Marketing strategy, email marketing is playing an important role. Things are changing day-to-day and there are different types of changes that are happening in the email marketing field also. To keep you updated with the timely changes occurs in this field, I’m going to tell you some must-read best email marketing books and digital marketing books. Read the books and upgrade yourself with the latest digital strategy.
Email Marketing: Important part of the overall Digital Marketing Strategy
Email marketing is only the way to get a direct line into the customer’s inbox.
7 of the must-read best email marketing books
There are lots of books in digital marketing, and email marketing you can find by searching online but here I choose a few books for you which were got highly rated reviews online. These books are useful for people who want to gain some proven strategy to perform the best ROI in the field of email marketing.
1. Ultimate Guide to Email Marketing for Business by Susan Gunelius
Ultimate Guide to Email Marketing for Business is a complete system to help entrepreneurs and small business owners leverage the power of email to build a business by attracting leads and turning them into customers, brand ambassadors, and revenue generators
2. E-Mail Marketing For Dummies by John Arnold
Much has happened in e-mail marketing since the first edition of this book appeared in 2007. With the dramatic rise of social media and mobile devices, there are more ways than ever to target campaigns and maximize your e-mail marketing dollars. The new edition of this helpful book is full of practical advice, whether you?re an enterprise-level marketer using a third-party e-mail marketing company or small business owner handling everything yourself.
3. The Email Lifeline: How to Increase Your E-Mail Marketing Profits by 300% Using a Simple Formula by Anik Singal
Do you feel that your email marketing could be generating more income for you? Does it seem like other email marketers make more money – but they put in a lot less effort? In The Email Lifeline, Internet marketer Anik Singal explains why many email marketing efforts fail and shows how to make every email and campaign a success.
4. The New Email Revolution: Save Time, Make Money, and Write Emails People Actually Want to Read! Kindle Edition by Robert W. Bly
The average business employee spends more than thirteen hours a week reading and responding to email. That’s 675 or more hours—over 28 days a year—spent on email. Wouldn’t it be nice to get some of that time back?
In The New Email Revolution, Robert W. Bly Bly draws from decades of experience sending millions of emails to help you take that time back.
5. Mastering Online Marketing: Create Business Success by Magnus Unemyr
Mastering Online Marketing is the most comprehensive and up-to-date book available on advanced web marketing. It reveals the secrets that can help take your Internet marketing to a new level.
Hundreds of books have been published on online marketing, so what makes this one special? Whether you are new to the subject and looking for a comprehensive overview, or are familiar with the concepts but want to get more from your marketing efforts, with this book, you will learn state-of-the-art techniques and get actionable and practical knowledge to set up an efficient online marketing system to support and improve your business.
6. Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success (Third Edition) by Chad S. White
Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success.
7. Email Marketing Demystified: Build a Massive Mailing List, Write Copy that Converts and Generate More Sales (Internet Business Series) by Matthew Paulson and Elisa Doucette
While many have decried that email is dead, a handful of digital marketers have quietly been using little-known email marketing techniques to generate massive results.
In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts and generate millions in revenue using their email lists.